About Us

Here is our story. We are excited to get to know you too!

Running a formal dress business was not something I planned to do, and it was a rather spontaneous plan to start the business. Here is my story…

My name is Lori Black and I am from Lincoln, Neb. I am a former journalist and freelance writer. I once owned a speed dating company. I once sold houses. I am a professional photographer who does wedding and portrait photography.

How did I get into the dress business? A friend of mine had a dress rental business in a rural area several miles from Lincoln. She moved away, leaving a void in the Lincoln area for women and girls looking for formal dresses. Several days later, it hit me that I could be the one to fill this void. It truly was a sudden epiphany. 

I started the business in my basement and after a few months moved to a retail store. Unfortunately the store needed to be closed due to Covid 19. I later decided to reopen the business, which now is at 6900 O Street in Lincoln.

I am married to Tony, a schoolteacher. I have no children of my own but consider myself a pet parent to our two small dogs and two cats.


My name is Chris. I’m a wife, mom, retired teacher and now, thrilled to be a partner at Lincoln Formal Dress Boutique.

I watched Lori develop this brilliant model of renting and selling formal dresses. I appreciated how she was able to provide her customers such an affordable price point. I knew I wanted to be part of Lori’s mission. Now, it’s my pleasure to serve you in finding the perfect dress for less.